By Morgan, Brian, and Joseph
When we watch political ads we want to know about issues that matter, not who can sling more mud. Our group viewed two different ads that were examined for ethical evidence. The two ads are Racism in America - Dan Fanelli Political Ad and Whitman: "Why I came to California" .
In Dan Fanelli's Ad the ethical sense of the ad is severely lacking. It begins with two Middle Eastern men speaking in an Arabic Dialect discussing how the United States legal system will protect them if they are captured. As the two continue to talk Dan Fanelli comes into frame and begins explaining how he will keep men like this "out of the courtrooms." He then classifies a tied up man who is wearing a Keffiyeh, Arabian headware, and has a bomb strapped to his chest as a "terrorist." The Ad is quite stereotypical and racist. He says that all terrorists are middle-aged Middle Eastern males and that Caucasians cannot be terrorists. There are no facts in the ad either, just the opinion and perspective of a congressmen. His perspective and what he believes does not line up with main stream political thought. He has no proof that all terrorists are Arbanian. The ad is implying that if we make sure no Middle Easternian indviduals are allowed on airplanes that we will be able to fly safe.
The second ad is also a political ad but promotes the candidate in a different way. It begins with Jerry Brown's opponent Meg Whitman saying how California was better 30 years ago. The Ad continues by saying that Jerry Brown was governor 30 years ago and it tells what he did during his governorship. The ad presents facts and information about the economic status of California 30 years ago. It is not ethical for skewing the truth in Meg Whitman's statement and makes it look like that even she would vote for Jerry Brown. The revelancy of California's economic status 30 years ago is not that important to its current status.
When we watch political ads we want to know about issues that matter, not who can sling more mud. Our group viewed two different ads that were examined for ethical evidence. The two ads are Racism in America - Dan Fanelli Political Ad and Whitman: "Why I came to California" .
In Dan Fanelli's Ad the ethical sense of the ad is severely lacking. It begins with two Middle Eastern men speaking in an Arabic Dialect discussing how the United States legal system will protect them if they are captured. As the two continue to talk Dan Fanelli comes into frame and begins explaining how he will keep men like this "out of the courtrooms." He then classifies a tied up man who is wearing a Keffiyeh, Arabian headware, and has a bomb strapped to his chest as a "terrorist." The Ad is quite stereotypical and racist. He says that all terrorists are middle-aged Middle Eastern males and that Caucasians cannot be terrorists. There are no facts in the ad either, just the opinion and perspective of a congressmen. His perspective and what he believes does not line up with main stream political thought. He has no proof that all terrorists are Arbanian. The ad is implying that if we make sure no Middle Easternian indviduals are allowed on airplanes that we will be able to fly safe.
The second ad is also a political ad but promotes the candidate in a different way. It begins with Jerry Brown's opponent Meg Whitman saying how California was better 30 years ago. The Ad continues by saying that Jerry Brown was governor 30 years ago and it tells what he did during his governorship. The ad presents facts and information about the economic status of California 30 years ago. It is not ethical for skewing the truth in Meg Whitman's statement and makes it look like that even she would vote for Jerry Brown. The revelancy of California's economic status 30 years ago is not that important to its current status.
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